Pop N' Clean Can Opener

To introduce innovation into this mature category, Joss used our Brainscroll™ concept ideation process. The resulting design features a unique, patented cutting module that pops out for easy cleaning. We also added improved ergonomics, built-in cord storage and better cutting action. To minimize manufacturing costs, our engineering team reduced parts and designed the unit for automated manufacturing processes.

The can opener design has boosted Sunbeam's market share and gross margins. Its innovative design has been recognized as superior by Consumers Digest and Good Housekeeping.